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Carbase use AI to predict customers’ next cars
Family-run dealership Carbase has unveiled an innovative use of Artificial Intelligence (AI) technology at its Bristol showroom
18 April 2019

Family-run dealership Carbase has unveiled an innovative use of Artificial Intelligence (AI) technology at its Bristol showroom – an interactive robot that can predict a customer’s next car. After months of development with technology partner Cognitive Services, the South West used car dealership has introduced Rob-Bot, which uses facial recognition and data analytics to give customers a list of makes and models it calculates will be exactly what they’re looking for in a new used vehicle. Customers simply stand in front of Rob-Bot to receive a rundown of vehicle recommendations.
Originally built for the Carbase Facebook Messenger app, Rob-Bot has been able to assist the company’s contact centre with volumes of customer enquiries. He is able to answer simple questions and provide multiple choice options. In its new guise, Rob-Bot is a fun robot character designed to entertain customers and help them narrow down their options as they shop for a new vehicle.
Carbase’s Head of Marketing and Digital, Alex Jones said: “We believe buying a used car should be an exciting and enjoyable experience, which is why we’ve added Rob-Bot to our expert team. Our top priority is to help customers with their search to find their next car, and to have fun whilst doing so. The Rob-Bot provides just this.”


“Rob-Bot is part of Carbase’s commitment to enhancing the customer experience; intelligent technology is a big part of that. We are constantly working on ways to develop our website to make searching for a car easier, simpler and faster for the user.”
Rob-Bot has received positive praise from customers who have already trialled this new piece of technology at the Bristol showroom on Netham Road.
One customer said, “Very impressed with the process and end result. I’m looking to buy an Audi and it was one of my top 10 results.”
Another described it as “interactive, innovative and accurate.”

Notes to editors
For more information, please visit the Carbase website: https://www.carbase.co.uk/

About Carbase
Carbase started as a small family-run dealership in 2003.
It has branches across the South West of England in Bristol, Lympsham, Weston-super-Mare and Brent Knoll. As one of the largest used car dealerships in the South West, we put our customers first, and offer a huge range of high-quality cars which are price checked daily and prepared to the highest of standards.
Carbase is expanding with a new store dedicated to new and used commercial vehicle sale and lease, with a new-purpose built showroom, workshop and forecourt. Vanbase will offer customers a wide choice of over 250 high-quality nearly new and used vans, for both commercial and domestic use, and at the best possible prices.

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